A Solar Panel, a Jug of Wine and Thou

Michael Giberson

From RenewableEnergyWorld, an news release from solar developer Conergy:

Going Green Reaches Economic Tipping Point at Wine and Shine 2009

Solar Energy Experts Conergy and Three Renowned California Vintners Showcase How Today’s Clean, Renewable Solar Energy Solutions Can Reap Millions In Cash Rebates, Tax Incentives and Energy Savings

PASO ROBLES, CA – April 23, 2009

Going green has reached an economic tipping point – and its epicenter is at the heart of California’s bedazzling central coast. This Earth Week, J. Lohr Vineyards & Wines, Eos Estate Winery & Clautiere Vineyard are affording businesses throughout the region a first-hand look at how they’re spending your tax dollars (ed. note: sorry for the intrusion.) using the solar energy solutions of Conergy to slash energy costs, reap robust financial incentives and harness the persistent power of the sun to fuel their operations as they protect the integrity of one of the most beautiful destinations on Earth: Paso Robles, California.

Wine and Shine 2009 is a behind-the-scenes tour of the leading-edge solar solutions these sustainable brands are employing to not only protect the integrity of the lands they harvest, but establish their brands as eco-smart solutions that can inspire vintners, growers, public agencies, water authorities and entrepreneurs with energy-intensive businesses throughout the West. It also presents an enticing opportunity to enjoy a tasting of the sun-kissed fruits of J. Lohr Vineyards & Wines, Eos Estate Winery & Clautiere Vineyard’s award-winning vines….

A number of jokes are suggested by the combination of “wine” and “tipping point.” Imagine one of those jokes. Laugh.

A number of very serious issues are raised by taxpayer subsidies of energy costs at wineries. Imagine one of those issues. Bang head against the wall.