No results found for “true number may be lower or higher”

Michael Giberson The true number of hits for the “true number may be higher” are lower than reported. Mind Hacks (via Cheap Talk and Marginal Revolution) points out news reports often stress when stating an estimated value that the “true number may be higher,” but infrequently that the “true number may be lower.” The primary … More No results found for “true number may be lower or higher”

Peer-based comparisons can induce consumers to reduce energy use

Michael Giberson Research by Ian Ayres, Sophie Raseman, and Alice Shih indicates that providing energy consumers with information on energy consumption relative to a peer group tends to reduce energy use. Here is their abstract: By providing feedback to customers on home electricity and natural gas usage with a focus on peer comparisons, utilities can … More Peer-based comparisons can induce consumers to reduce energy use